Meet Matthäus’ startup, Playbrush, live on Kickstarter!

Playbrush, co-founded by our alumni Matthäus Ittner, is a London and Vienna-based tech startup that makes brushing teeth finally fun. The company is developing a smart hardware gadget that transforms conventional toothbrushes into gaming controllers – so kids and young-at-hearts can play fun & instructional mobile games while brushing. Matthäus (IE Master in Management graduate)…

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Master in International Management Specializations

At IE Business School, Master in International Management students can undertake one of three specializations after they complete the first two core periods. These are: Sales and Marketing, International Business, and Digital Business. International Business is focused on preparing students to meet the challenges of the different industries in an International and globalized Business World…

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